LaROCHE SHOWROOM

Victoria Island, Lagos.

TYPOLOGY : Showroom
CLIENT : LaRoche Nig. Ltd.
SIZE : 210sqm
LOCATION : Lagos, Nigeria
STATUS : Completed 2014

Sanitary wares are major conduits of water, prompting us to base our design concept for this showroom on the “fluidity” of movement through the store and flexibility in product display: like water flowing through “caves of shelves”.

Customer experience within the showroom has been our main focus for this scheme, and as such we have adopted wavy display shelves to ensure variety of products are easily spotted. Navigation through the store is also made easier with fewer shelves and proper sectioning of the products. Walls, floors and the ceiling are finished in light textured colours so as to draw customers’ attention to the products on display; and to also offer a sense of spaciousness and serenity . Large portion of the shop front will be installed with clear frameless glass so that the showroom is clearly visible from outside and will in turn pull in passers-by.